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Writing Tag

Ludicrous Tips for Publishing Your Press Release

[vc_row use_row_as_full_screen_section="no" center_bck_image="no" css=".vc_custom_1518932525886{padding-bottom: 50px !important;}"][vc_column][vc_column_text]While the internet has changed many things and continues to hold the promise that anyone can publish a press release, promote it to a wider audience and reap abundant benefits, these things are frequently untrue. There is a reason why men and women spend years learning how to research and write an effective...

5 Tips for Better Media Relations

[vc_row use_row_as_full_screen_section="no" center_bck_image="no" css=".vc_custom_1518932525886{padding-bottom: 50px !important;}"][vc_column][vc_column_text]Media relations remains one of the most important, and yet misunderstood disciplines in public relations and marketing. The value of a strategic media relations program truly can’t be underestimated in helping build and shape a company’s brand or image. Yet how to achieve this kind of impactful results is still up to debate as...

5 Recurring Online Advertising Trends

[vc_row use_row_as_full_screen_section="no" center_bck_image="no" css=".vc_custom_1518932525886{padding-bottom: 50px !important;}"][vc_column][vc_column_text]Let’s start with a simple definition to put things in perspective. Recurring Advertising is a central, recurring idea or message that connects individual ads (comprising an advertising campaign) to produce a cumulative effect far greater than the total effect of the individual, disconnected ads. Now we can jump right into five trends that...

8 Steps to Creating Email Content that is so Good… It’s Ludicrous

[vc_row use_row_as_full_screen_section="no" center_bck_image="no" css=".vc_custom_1518932998254{padding-bottom: 50px !important;}"][vc_column][vc_column_text]With content becoming vastly more important to involve, educate, advise, entertain and guide customers through their purchase journey, it’s vital to invest in great content marketing. Consumers are turned off with more traditional marketing messages. Young people, in particular, will instantly click off anything that has the slightest appearance of an ad....

4 Ludicrous Clichés That Advertisers Keep Using

[vc_row use_row_as_full_screen_section="no" center_bck_image="no" css=".vc_custom_1518932667559{padding-bottom: 50px !important;}"][vc_column][vc_column_text]When trying to create a brand, it is almost impossible not to fall into at least a few well-worn tropes. Advertising is not just art, it’s also science after all, and there are certain methods that just objectively work. However, there are some trappings that have become so overused that they border...

4 Writing Techniques We Use To Strengthen Our Ludicrous Brands

[vc_row use_row_as_full_screen_section="no" center_bck_image="no" css=".vc_custom_1518932624673{padding-bottom: 50px !important;}"][vc_column][vc_column_text]A product is only as good as the words used to sell it. As potential customers sift through the glut of advertisements thrown at them each day, they often become disillusioned with them. Here at Ludicrous Agency, we try to break through that cynicism to introduce potential patrons to products that they...